Advertisement comes in different forms

• Advertisements in the Modern Nightingale Magazine
• Exhibitors/Sponsors in the Nurses Show Live
• Banners in the website www.thenursingoffice.com
• Business Listings in the Nurses Yellow pages and directory

There is a plan for all your business needs and budget.

Please email us at marketing@thenursingoffice.com

A Letter of Invitation

We are proud to announce that The Nursing Office. Com has launched a new magazine for nurses: The Modern Nightingale. This is a monthly edition of Tributes & Lifestyles for Nurses in a 36-page glossy cover and recyclable paper print magazine as well as a digital edition in our website.

This is widely circulated in New York and New Jersey, although copies have reached nurses from VA, North Carolina, Florida, Massachusetts, Texas, San Francisco, Indiana, Las Vegas, Michigan, Detroit, and Chicago.

We would like to request advertisements from your company and offer your products and services to our valued readers, the nurses, whom we think deserve the convenience notwithstanding their more than average spending capacity. Nurses remain the fastest growing sector of professionals as well as the most stable and recession-proof industry.

Your valuable contribution to this publication is indeed a statement ofsupport to these nurses as well as a tribute and appreciation for the most caring hands in the world, the nurses, as our everyday heroes.

Sincerely,

Myrna D. Santos, MSN, RN

Chief Nurse Executive

TheNursingOffice.com

The Profile of Nurses

Nurses are the largest group of providers in the health care system. About 3 out of 5 nurses work in hospitals (inpa­tient and outpatient departments). Others are work­ing in physician's clinics, nursing care facilities, home health care services, employment services, govern­ment agencies, and outpatient care centers. The rest are working in social assistance agencies and educa­tional services, both public and private. One out of 4 nurses works part-time.

RN’s in USA……….................. ...   2.9 million

Salary range (National)………......   50-80,000 annually

                      Long Island………   68,024

                      NYC……………......   67,411

                      NJ ………………......  60,000

Other Findings

Male Nurses out-earn females…

39% of nurses work overtime

Union Members ....................…   86.5%  .... NO

                      ......................   13.5 % .... YES

Ethnic Diversity

White/Caucasian …………........….   73 %

Black ……………………….............….     9 %

Asian …………………………..............     7 %

Hispanic ……………………............…   4.4 %

Unclassified due to non-response(others) 6.2 %

Native American/Pacific Islander...  .4 %

Guidelines for Exhibitors

Nurses Shows and Expos

These social and professional events can be a very productive venue for you to reach a valuable segment of potential clients and customers. Nurses comprise the medium to high bracket income group with excellent buying power. These event can help you and your business to initiate contact and establish business relations with nurses as your captive audience.

What can “The NURSES SHOW LIVE!” do for you and your business?

·       It will enable you to “see” your business against your competitors.

·       It will help you initiate your selling process.

·       You can pre-qualify your potential client and customers.

·       It is a learning process for you to re-assess and plan for future marketing ideas and trends.

·       It is an excellent venue for marketing.

·       It is a good reason for you to get out of your office, meet people and have fun with nurses in this Self-Help and Stress Reduction program

TIPS &IDEAS

•  This is an exhibit-only presence which means that you have availed a booth/ space/table where you can do modest level of marketing. Make it simple, fun and creative. Plan your presentation and display materials well to encourage the audience to visit your booth.
• You may speak /present your business for 10 minutes during the SHOW.
• Giveaways/promotional items and other attractions may be used to attract attendees. These traffic builders can be very simple and may not cost a lot if properly planned.
• Never leave your booth unattended.
• Maintain professional behavior, business etiquette and courtesy.
• Look your best. Dress for success.

Other rules and regulations:

• Management does not permit attendees to “solicit” at the show if they are not official exhibitors.
• Exhibitors are responsible for their own booth for organization, cleanliness and safety before, during and after the show.
• Management will provide a special exhibitors/storage room for the SHOW; however, each exhibitor is responsible for the security of their own personal and company belongings/materials.

Thank you very much for your cooperation. We appreciate your business today and in the future. Together, we celebrate our nurses, our everyday heroes. 

Advertising Requirement

A. ARTWORKS

Camera-ready artworks must be submitted to us at least one (1) week prior to publication date. Ads are in full color. In case of comput­er-generated materials, we require that they be in PDF or high resolu­tion JPEG files. A signed contract is required for all ads to be published. We can provide lay-outs, typesetting and artwork at nominal rates.

AD Requirements

           Resolution Requirement - 300 dpi

Sizes: Full page   8.75 in x 11.25 (with .125 in bleed), CMYK mode
           Half Page   8.75 in x 5. 75 (with .125 in bleed), CMYK mode

B. TERMS OF PAYMENT

A minimum down payment of 50% is required upon signing of the contract. The balance is due upon proof of publication. Regular billing cycle is monthly. A 20% surcharge fee for late payment and returned checks shall be applied. Accounts with unpaid balance will be turned over to collection agencies and cost of collection shouldered by the advertiser.

C. ADVERTISING RATES

Advertising rates are subject to change based on factors affecting publication and printing costs. Frequency discounts are available for ad placements of three (3) issues or more.

D. OTHER CONDITIONS

Liability for an error shall not exceed the cost of ad space. The Modern Nightingale shall publish the corrected ad for free. Request for "Special Positioning" of the ad in the magazine is accepted, but without guarantee.

E. CANCELLATION

All cancellations of ad placements must be made in writing and must be received by The Modern Nightingale at least a week before publication date or expiration of the contract. Otherwise, the ad will be published on scheduled run dates and the advertiser/client will be billed accord­ingly.

Advertising Guidelines and Editorial Policies

1)    Four Dragon Global Network, Inc (FDGN, Inc.) reserves the right to refuse to publish, in its sole and absolute discretion, any advertising editorial material submitted for publication by client. (“Client’s Material”)

2)    Submission of an advertisement or editorial to an Independent Sales Agent (ISA) does not constitute a commitment by FDGN, Inc. to publish a Client’s Material. FDGN, Inc. has the option to correctly classify any Client’s Material and to edit inappropriate words or phrases.

3)    Client represents and warrants that a Client’s Material does not and will not contain any language or material which is libelous, slanderous or defamatory or invades any rights of privacy or publicity, does not and will not violate or infringe upon, or give rise to any adverse claim with respect to any common law or other right whatsoever (including, without limitation, any copyright, trademark, service mark or contract right) of any person or entity, or violate any other applicable law; and is not the subject of any litigation or claim that may give rise to any litigation.

4)    Client agrees and covenants to indemnify, FDGN, Inc. and its officers against any and all loss, liability, damage, expenses, costs, charges, claims, actions, causes of action, recoveries, judgments, penalties, including outside attorney’s fees (individually and collectively “Claims”) which FDGN, Inc. may suffer by reason of a) client’s breach of any of the representations, warranties and agreements herein or b) any claims by any third party relating in any way to Client’s Material.

5)    FDGN, Inc. will not be liable for failure to publish any Client’s Material as requested or for more than one incorrect insertion of a Client’s Material. In the event of an error, or omission in printing or publication of a client’s material, FDGN, Inc. shall be limited to an adjustment for the space occupied by the error, with maximum liability being cancellation of the cost of the first incorrect advertisement or republication of the correct advertisement.

      Under no circumstances shall FDGN, Inc. be liable for consequential damages of any kind.

Advertise with Us at your convenience